In 1998 Rule was acquired by ITT Corporation and joined the Marine & Leisure family of companies. Rule is a global leader in submersible bilge pumps for the recreational and small commercial boat markets and a leading provider of accessory products such as ventilation blowers and winches. Look for the Rule name and wave logo when you need the very best in product performance and durability.
Top Selling Rule Products
Easy and Convenient Drop-Shipping
CWR’s drop-shipping system has been crafted to meet your business needs. We understand that maintaining a competitive business means having access to shipping that is quick, convenient and affordable. Even at a moment’s notice, we are ready.
Latest Rule Products
Get Instant Access To Our Dealer Website
Featuring wholesale pricing on products from over 300 manufacturers, your CWR dealer account will also give you access to product automation software. Automatically add, update, and maintain products on your website. The best part? It’s free!
Rule Product Categories
Become a CWR dealer and get:
- instant access to our dealers-only website
- Wholesale pricing from over 300 brands
- No minimum order
- Flat rate shipping as low as $9.95
- Free FTP and website integration
BECOME A DEALER