Rapala
With meticulous precision, every fishing lure made by Rapala swims with perfection right out of the box. Since 1936, each and every lure made lives up to this promise. Hand-tuned and tank-tested, anglers the world over count on Rapala lures for consistent success. This unwavering dedication to quality is the reason why Rapala makes 20 million lures a year, sold in over 140 countries around the world. It's the reason why more world record fish have been caught on a Rapala than any other brand. Simply put, Rapala fishing lures make better fishermen.
Top Selling Rapala Products
Easy and Convenient Drop-Shipping
CWR’s drop-shipping system has been crafted to meet your business needs. We understand that maintaining a competitive business means having access to shipping that is quick, convenient and affordable. Even at a moment’s notice, we are ready.
Latest Rapala Products
CWR's Facilities
With two large facilities and a partnership with over 300 brands in the marine and outdoor industries, CWR’s selection and service cannot be beat. We have an inventory with over 18,000 unique products in stock, ready to ship, and at a competitive wholesale price.
Rapala Product Categories
Become a CWR dealer and get:
- instant access to our dealers-only website
- Wholesale pricing from over 300 brands
- No minimum order
- Flat rate shipping as low as $9.95
- Free FTP and website integration
BECOME A DEALER